Strategic Audit For Lowes Essay Example | Topics and Well Written Essays - 3000 words

Strategic Audit For Lowes - Essay ExampleBack in 1962, the union had got only 15 stores and sooner the number kept increasing and so as the number of democracys. Today, the company is having more than 1250 stores in 49 states crossways U.S. Last years sales were $43.2 Billion and the company employees are over 185,000 people. The future goals of Lowes are simply to delight more and more of population by providing them with a luxury to feel. Lowes uses the latest technology to assist customers and provide solutions for their home improvement projects. The majority of customers are retail customers (Do It Yourself) who are individuals buying Lowes products, however there is a considerable amount of commercial customers as well, such as professional house builders, contractors and architects etc.The company is strategically identifying places to enter, there is a lot of spread head in the market and Lowes has got the immediate focus on filling the existing gaps in the society and to move itself from number 2 spot to number 1. The company has targeted states where the population is more than 500,000 and it is still trying to increase the number of stores by 16% a year. Lowes is currently expanding to new markets across the U.S, also targeting metropolitan cities and lately opened new stores in metropolitan cities like New York and Chicago. ... o the strategies the company is using are in relation to the market growth and elaboration which exactly is their objective apart from serving the people at their homes. The companys vision statement says, We will provide customer-valued solutions with the best prices, products and services to make Lowes the first quality for home improvement(vision statement).PoliciesLowes doesntjust offer the tools to help you create your dream home. Were helping lay the foundation for a better place to live. As one of the worlds atomic number 82 retailers, we realize everything we do impact the people and environment around us. That s whywere committed to helping communities grow stronger. By investing in people and communities, promoting measures that protect the environment and providing opportunity in the workplace, Lowes is raising the bar in every aspect of the way we conduct our business. To us, the best way to do business is by creation a good neighbor.In the companys laws and regulations part from the employees view point, it has been clearly stated that, Lowes values its reputation for complying with applicable governmental laws, rules and regulations in the conduct of its business. Therefore, every Employee, bandage acting on behalf of the company, shall comply with all applicable governmental laws, rules and regulations, and should avoid engaging in any conduct that, even though legally permissible, is discordant with the ethical principles to which Lowes subscribes.If there is any uncertainty about what is required or is prohibited by law or by regulations adopted by federal, state or local gover nment agencies, Employees should seek guidance from the companys General Counsel.Strategic Managers Board Of DirectorsThe company has got a list of 11 board of